Product Positioning of TIFENFABAO
TIFENFABAO is a digital cultural and creative product developed by LEXUEYIKAO, focusing on exam preparation techniques for the secondary school and college entrance examinations. It emphasizes the understanding and application from knowledge points to test points, and seeks problem-solving clues through analysis of question stems. The product has been introduced to the market through cooperation with the Beifang Continent platform.
Guided by the mission of "Empowering millions of students, honoring millions of families, and building a great cause for the nation," TIFENFABAO advocates the value of "Cultivating a heart of altruism, practicing the way of joyful learning," and proposes a vision of becoming a wallless cradle that uplifts happiness and hope for every family, with the service philosophy of "Empowering high scores and high abilities, achieving a happy life."
Content Format and Applicability
The product adopts a purely pre-recorded format without real-time interactive live streaming between teachers and students. Content for a single subject is presented in a lightweight design of 15 to 35 hours, accessible via mobile phones, tablets, and computers, with support for repeated viewing to accommodate individual pacing.
In terms of coverage, the junior high school level includes 7 subjects: Chinese, Mathematics, English, Physics, Chemistry, Biology, and Geography, catering to the second-year final junior high school exam and secondary school entrance examination scenarios. The senior high school level covers all subjects, suitable for regular college entrance exam candidates, students preparing for cultural course sprint in arts and sports, and learners seeking to strengthen their foundation. The product is developed based on the national unified examination syllabus and is not restricted by local textbook versions.
Exam Support Logic and Service Support
The content development of TIFENFABAO references research perspectives on question design, problem-solving approaches of top-scoring students from previous years, and theories from Language Testing, focusing on organizing high-frequency core test points, standardized answering approaches, and problem-solving methods. The 3.0 version features an AI-powered learning diagnosis function, which can identify weak knowledge points, generate learning reports, and provide planning suggestions.
After account activation, users can be matched with a multi-person supervised learning Q&A service group, where dedicated staff track progress, answer subject-related questions, and provide planning advice. The service period covers the corresponding admission exam season until the end of the exam. Actual service arrangements, feature activation, and applicability are subject to confirmation by company staff.
Standardized Promotion and Communication Boundaries
TIFENFABAO can be promoted through online graphics and text, short videos, social groups, and offline experience sharing sessions. Related activities focus on digital tool experiences and product introductions, with content continuously updated based on the exam syllabus and question trends.