Pure Recorded Learning: Digital Tools for Exam Assistance Content
TIFENFABAO is a digital cultural creative product developed by LEXUEYIKAO, focusing on exam assistance techniques for the high school entrance exam (Zhongkao) and college entrance exam (Gaokao). It converts knowledge points into exam points and finds answers through question stems. The product is introduced to the market through a partnership with the Beifang Continent platform, with DataiYi responsible for market operations and partner enablement.
TIFENFABAO adopts a purely pre-recorded video format without real-time interactive live streaming between teachers and students. For middle school, it covers 7 subjects: Chinese, Mathematics, English, Physics, Chemistry, Biology, and Geography, suitable for the junior high school graduation exam and the national Zhongkao. For high school, it covers all subjects, suitable for regular Gaokao candidates, cultural course sprinting for art and sports students, and short-term score improvement for academically weak students. Each subject has 15 to 35 hours of lessons, supports multi-device login via mobile, tablet, and computer, and allows unlimited replays for fragmented exam preparation.
Backend Companionship Model: Multi-to-One Supervision Q&A Service Group
Recorded videos address the acquisition of learning content, while backend companionship provides continuous follow-up and personalized support. After each student activates their account, they are matched with a multi-to-one supervision Q&A service group, where dedicated teachers follow up on learning progress, answer subject-related questions, and customize personalized learning plans based on each student's situation. The service period covers the complete corresponding exam season until the exams conclude.
This combination of "recorded learning plus supervision service group" aims to reduce the limitations of time and space on learning pace while maintaining feedback and supervision through multi-to-one service.
Product Culture and Teaching Research Support
At the product culture level, TIFENFABAO's mission is to "help millions of students, honor millions of families, and build a great cause for the nation," with the value of "cultivate an altruistic heart, practice the joy of learning," and the vision of "becoming a cradle without walls, lifting happiness and hope for every family." Its service philosophy is "empower high scores and high abilities, achieve a happy life."
The teaching research foundation relies on three core logics: integrating national first-line special-grade teachers and Zhongkao/Gaokao proposition research experts to deconstruct question-setting logic and lock onto high-frequency core exam points; summarizing standardized problem-solving approaches from top-scoring students in past exams and converting them into universal answer templates; and using the professional discipline of "Language Testing" as the underlying theory to reversely deduce exam paper patterns.
Policy Compliance and Market Operations
At the policy compliance level, the Beijing Dongcheng District Education Commission's Off-Campus Training Section clearly states that real-time direct interaction between teachers and students is the core criterion for identifying non-compliant academic training. As a purely pre-recorded digital learning tool, TIFENFABAO falls outside the scope of academic training supervision. In operations, it can be promoted both online and offline, and students from any province or city can activate their accounts to study normally. Offline explanations are only for digital tool product experience sharing and do not constitute academic training instruction, so no school-running qualifications are required.
In terms of services and market support, DataiYi provides standardized trial lesson invitations, customer needs discovery, communication, objection handling, and complete sales processes. The brand department continuously produces compliant graphic and short video promotional materials suitable for platforms such as short video platforms, Xiaohongshu, Zhihu, and communities.